Two paths. One reusable guide.
The end result is the same either way: a guide you hand to AI so it stops guessing and starts writing like you. Getting there is easier than you think — you move through short sections, skip what you're not ready for, and your work saves automatically.
Quick Start
A short, approachable version. Five focused parts covering your business, how you should sound, what you believe, a real writing sample, and your first AI task. Answer by typing or by talking — voice input is available on every question.
- Your business in context8 questions
- What you believe3 questions
- How you actually sound6 questions
- What you never want AI to sound like4 questions
- Show AI the real you2 questions
Deep Dive
A comprehensive discovery process across eleven sections. Overlapping answers from Quick Start are pre-filled, so nothing gets re-typed.
- Audience psychology14 questions
- Point of view & beliefs11 questions
- Voice mechanics19 questions
- Stories & experiences1 questions
- Real writing evidence11 questions
- Writing guardrails / anti-voice9 questions
- Voice by situation6 questions
- AI working preferences11 questions
- Review & approve your voice1 questions
Save and come back later
You can start with no account at all — work saves in your browser and moves into your account the moment you create one. Every answer autosaves with a visible "Saved" status. Optional questions can be skipped and returned to anytime.
Download and upload to your AI
Export a clean PDF and Word document, both containing a concise "AI Instructions" block. Designed to work with the AI tools you already use — ChatGPT, Claude, Gemini and other assistants that support uploaded files or pasted context.
Prefer talking? Use voice and let us help organize your thoughts. No account needed to start — we'll offer to save your progress once you get going.